Dear Sir or Madam,

In our today's SHOESletter issue it's all about the extensive assortment of children's shoes at GDS.

The wide-ranging, international GDS ranges for children's shoes are ideally attuned to the complex needs from baby through youth ages: More than 120 exhibitors with approximately 170 kids' collections present their latest trends in the exhibitor's areas on the kidwalk in hall 7a, or – integrated into the respective Lifestyle World – in all other exhibition halls at the stands of renowned brands.

GDS kids show. ©Messe Düsseldorf, René Tillmann

The latest children's shoes will be visible on the runway, at the "Shoes in Wonderland" Urban Fashion & Kids Show, which runs daily at 3:30 pm in the TRENDS ONSTAGE show centre in hall 2.

We look forward to seeing you!
Your GDS Team

All children's shoe collections are marked with this icon in the catalogue and from mid-August also in the directory at GDS-ONLINE.com.

Children's shoe suppliers in hall 3 include ART, Le Coq Sportif, Mexx, Napapijri, Pantofola d'Oro, Pepe Footwear, Rehab, Replay, S. Oliver and Snipe.

In hall 4 there will be children's shoes from ASH, Bikkemberg, D.A.T.E., D´Acquasparta, IKKS, Momino, Polo Ralph Lauren, Shabbies Amsterdam, to name but a few.

The kidwalk in hall 7a will feature collections by Bisgaard, Bobux, Cherie, Däumling, Diggers, El Naturalista, Falc, Legero Superfit, Noel France, Pinocchio, Primigi/IMAC, Richter, Ricosta and Zecchino d'Oro.

>>> All kids exhibitors at GDS

Children's shoes. ©Bisgaard

Children’s shoe manufacturer Bisgaard is located at the Danish town of Aabyhøj where kids’ feet are in safe hands by company accounts. Operations follow a very simple philosophy: designers are given plenty of room for creativity and imagination. Fit and materials guarantee great wear properties.

>>> Bisgaard

Children's shoe. ©La Martina Shoes

Argentinian premium label La Martina fits out polo professionals and offers leisure sportspeople a complete lifestyle range revolving around sports. Now a whole series is devoted to the German island of Sylt – not least because this high-end holiday destination hosts renowned polo events and also boasts its own La Martina store. “The charm of this Northern German island” has also inspired kids’ shoe design by company accounts.

>>> La Martina

Seminar with Nicoline van Enter. ©Messe Düsseldorf, René Tillmann

Trendsetter YTrends from Amsterdam specialises in young fashion footwear. The owner, Nicoline van Enter, is well known for her informative and inspiring talks. She loves to examine products from unusual perspectives that could lead to surprisingly innovative ideas for design and presentation.

For the first time, Nicoline will hold a lecture on kid's shoes at the upcoming GDS in addition to her popular Young Fashion seminars. The lecture carries the title, "Trends in Children's Footwear for Spring/Summer 2011 and Beyond". She will discuss the hottest trends and most important information sources for 2011 and the following seasons.

Next to this, another important topic is the immense creative potential that slumbers in children's shoes – often neglected according to Nicole. What can the children's shoe industry learn from other children's products, such as toys, commodities and furniture? Nicole van Enter offers up several answers.

"Trends in Children's Footwear for Spring/Summer 2011 and Beyond", Saturday, 11 September 2010, 12:00 noon, speakers corner, Hall 7.0. Language: English & German.

Children's shoes. ©Superfit/Legero

Superfit is the children's line from the Austrian company Legero Schuhfabrik GesmbH and according to company information, their shoes are recommended by physicians and orthopaedists. The collection for Spring/Summer 2011 is based on the topic of growth as a creative linchpin. Nature is the key inspiration for shapes, materials and details, with flowers, butterflies, turtles, fish and jungle wildlife as decorative elements. Khaki, green, beige, brown, burnt red, aubergine and lilac are favoured colours.

>>> Superfit

Children's shoes. ©Zecchino d’Oro

Zecchino d'Oro means piece of gold, and each shoe is treated just like a small masterpiece in the Italian shoe factory of the same name. First-class materials and the hand-welted ideal sole fashioning ensure exquisite quality. The anatomically shaped innersole of soft calfskin additionally guarantees extraordinary comfort. The shoes are available in vegetable-tanned leather upon request.

>>> Zecchino d’Oro

Children's shoes. © Bobux

Bobux shoes come from New Zealand and are made for babies. The special something: They are easy to put on and, thanks to an integrated elastic band, sit solidly and comfortably on the feet. Super-soft leather also makes for extraordinary wear comfort, keeps the feet warm in the winter and cool in the summer, and is free of chromium and other toxic substances. In Germany the shoes carry the coveted TÜV quality seal.

Presentation and fitting are now being simplified for retailers: Starting in Autumn 2010, Bobux shoes will be packaged handsomely and practically in a high-quality carton that features a magnetic closure and a tab.

>>> Bobux

Children's shoes. ©El Naturalista

"Movement drives us forward and is the reason that we love to manufacture comfortable shoes," states El Naturalista. And now there are even more of them: The Spanish shoe company from La Rioja is now producing not only for women and men, but also for kids. The children's shoe line will be presented for the first time at the forthcoming GDS at kidwalk in Hall 7a at El Naturalista's own stand.

>>> El Naturalista

Children's shoes. ©Noel France

"Children are dynamic, and so are our shoes," states Noel. The children's shoe label is a subsidiary of the French shoe company Noel France S.A. One of their specialties is the super-light yet extremely rugged Smartlite sole, which, according to company statements, allows the production of the "lightest shoes on the market".

Girls can be "very girly" in Spring/Summer 2011 thanks to pastel shades and metallic finishes, or very natural in bold colours and sensationally processed leathers. For boys there is a broad selection of half-open styles with high-rise protective outer soles and a variety of adjustable sandals of pure leather.

>>> Noel France

Messe Düsseldorf GmbH
Messeplatz, Stockumer Kirchstr. 61, 40474 Düsseldorf , Germany
www.messe-duesseldorf.de
info@messe-duesseldorf.de

Amtsgericht Düsseldorf HRB 63
Board of Managers: Werner M. Dornscheidt (CEO)
Wilfried E. Moog, Joachim Schäfer, Herbert Vogt, Hans Werner Reinhard (Dep.)
Chairman of Supervisory Board: Dirk Elbers

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