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Curuba
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Curuba
A High Degree of Flexibility
Hamburg Bag Label Curuba focuses on Brand Quality at Attractive Prices.
Contemporary, sales-generating and in tune with the market – these are the guiding principles at bag label Curuba. The name stands “for varied and feminine bag fashion for self-confident women”, say the company. Whether plain or playful there are styles for every occasion. The brand is characterised by high-quality outer materials – including fine PU materials with a classy leather look and feel as well as canvas, elaborately printed linings and, by company’s accounts, excellent value for money. Freely calculable prices offers retail a “high degree of flexibility”. New styles are developed by their own trend team.
The label belongs to accessories manufacturer Herold Einfuhr GmbH from Hamburg. Herold is part of the Nickel Group that has been operating in the textile sector for decades now. The family-run company was founded under the name Paul Alfons Rehbein already back in 1925, then initially operating as a food importer. Herold sells ladies’ handbags by Curuba as well as timeless handbags, sports bags and rucksacks under the Guldenberg and Long Reach brands.
Herold boasts a Germany-wide sales network. Representatives abroad take care of the international market. Customers include leading shoe and textile retailers, department stores, wholesalers and leather goods stores.
Text: Özlem Agildere
Photos: Curuba
